When they launched way back in 1989, I don’t think G-Star Raw even knew that they would be responsible for the design and manufacture of untreated (raw) denim. Granted it took them 17 years from launch to produce the first pair of raw jeans, but since that day in 1996, the brand has grown from strength to strength. Today we are extremely delighted to showcase one of the largest collections of G-Star Raw Jeans, whether you love them for their incredibly innovative designs or their unique untreated finishes, each pair of G-Star Jeans is as original as you are.

Mens G-Star Jeans

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